Shree Cement Pays Tribute to India’s Martyrs on Kargil Vijay Diwas with ‘Project Naman’
Shree Cement, one of India’s leading cement producers, extends a heartfelt tribute to the nation’s Bravehearts on Kargil Vijay Diwas through its pioneering initiative, Project Naman – A Salute to Martyrs.
Deeply rooted in the company’s commitment to national service and conceptualized by Shri H.M. Bangur, Chairman, Shree Cement, Project Naman is a unique CSR initiative that offers free cement to support the families of soldiers and personnel from the Armed Forces and Paramilitary Forces who lost their lives in the line of duty—helping them build a secure and dignified future.
The idea stemmed from a simple yet profound question: What can be done to offer something truly meaningful to the families left behind by those who gave their all for the nation? The answer was as powerful as it was practical—to help them build a solid home.
Speaking on the occasion, Neeraj Akhoury, Managing Director, Shree Cement said, “A home is not just a shelter; it is the very foundation of dignity, security and healing. Project Naman is our way of giving back to those who gave everything. On this Kargil Vijay Diwas, we stand with the families of our martyrs. They will always remain in our memories, and we want to give our humble support to the families.”
The project was formally launched in collaboration with the Ministry of Defence and the Kendriya Sainik Board (KSB) with an MoU signed in October 2020. Since then, Project Naman has steadily grown in both reach and impact. As of July 2025, the initiative has supported 183 families from the Army, BSF, CRPF and Assam Rifles. Over 79,000 cement bags have been released under the scheme, laying tangible foundations for dreams that once seemed uncertain.
The scheme covers fatal casualties that occurred between January 1, 1999, and January 1, 2019 — a deliberate span to ensure that even long-forgotten sacrifices are recognised, remembered and honoured. So far, applications from 266 families have been received, helping many lay down new roots and rebuild their futures.
As India remembers the heroes of Kargil and countless others who laid down their lives for the nation. Shree Cement is committed to lead with empathy and purpose, transforming tribute into tangible impact.